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Analysis

Apple's App Tracking Shift Seizes On 'Spirit' Of Privacy Laws

By Allison Grande ( May 4, 2021, 7:59 PM EDT) -- Apple's recent move to require apps to obtain permission before tracking users is poised to reshape the advertising industry and fuel emerging antitrust concerns, while raising the bar set by U.S. privacy laws on how much control consumers should have over their personal information....

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