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Expert Analysis

Chip-Enabled Card Compliance Will Hit Some Merchants Hard

Law360, New York ( October 16, 2015, 11:12 AM EDT) -- On Oct. 1, 2015, a substantial portion of the liability associated with in-store fraudulent credit card purchases shifted from credit card issuers, such as banks or credit unions, to retail merchants. Credit card companies instituted the shift in a push to force merchants to adopt new EuroPay International, MasterCard Inc. and Visa Inc., or EMV, chip technology over the traditional magnetic strip readers prevalent in the United States....

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