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Ad-Tracking Compliance Watchdog Sends SunTrust To CFPB

By Allison Grande ( May 9, 2014, 8:40 PM EDT) -- An accountability program within the advertising industry's self-regulatory body on Thursday made its first referral to a government agency, sending SunTrust Bank Inc. to the Consumer Financial Protection Bureau after the bank refused to cooperate with an inquiry into its online behavioral advertising practices....

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