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SportFuel, Inc. v. PepsiCo, Inc., et al
Case Number:
18-3010
Court:
Nature of Suit:
Companies
Sectors & Industries:
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December 19, 2019
Top 10 Trademark Rulings Of 2019
From Amazon to "Woodstock" weed to offensive words at the U.S. Supreme Court, it was a busy year in the world of trademark law. As 2019 comes to a close, here are the 10 biggest rulings you need to remember, plus seven more you should know that didn't make the cut.
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August 02, 2019
7th Circ. Says Pepsi, Gatorade 'Sports Fuel' Slogan Is Fair Use
A Seventh Circuit panel affirmed PepsiCo Inc.'s quick win in a trademark suit brought by sports nutrition consulting firm SportFuel Inc., saying that Gatorade Co.'s slogan "Gatorade The Sports Fuel Company" is fair use after finding widespread use of the term "sports fuel" in the nutritional product industry.