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Expert Analysis

FTC And Courts Remain Real Serious About Fake News Ads

By Leonard Gordon, Venable LLP ( December 9, 2016, 10:48 AM EST) -- In case you were like Alabama football coach Nick Saban and unaware, there was an election last month. One post-election issue has been the use of "fake news" to try and sway voters and possible steps to prevent those types of stories going forward. The Federal Trade Commission has been trying to stop "fake news" advertising for some time (see our earlier posts on the Lean Spa case, Lord & Taylor case and native advertising statement). Earlier this month, a court affirmed those efforts. The case provides a list of lessons on what not to do when advertising your products....

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