After 78 Years, Exxon Asks Court To Use 'Esso' Name Again
By Jack Newsham ( December 21, 2015, 5:48 PM EST) -- Oil giant ExxonMobil asked a Missouri federal judge Friday to change an injunction from the Great Depression that prevents it from using the "Esso" trademark across much of the United States, saying the passage of time and numerous rebrandings have eliminated the chance that consumers would think "Esso" was associated with its Anglo-American competitor BP....
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