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Expert Analysis

Defamation Suit Tests Lanham Act's Reach With Influencers

By Susan Jorgensen ( August 7, 2024, 4:09 PM EDT) -- A lawsuit invoking the protections of the Lanham Act and involving three social media influencers has been strategically filed in the U.S. District Court for the Northern District of Texas, allowing Texas, and the U.S. Court of Appeals for the Fifth Circuit, to take the lead in interpreting the act as it applies to social media influencers and their personal brands....

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